East of the Sun, West of the Moon


It’s Tivo proof!

Filed under: Technology — Erwin @ 8:35 am

Or at least that’s what the ad agency (MSNBC) hopes, about the HP commercial with the self-portraits created out of thin air.

The article tells the story behind the commercial:

Steve Simpson and his team at Goodby, Silverstein and Partners made sure the new ad took that visual trickery to the next level. But the real creative force behind the ad was the actor who came up with the idea — the actor who wasn’t really an actor at all. His name is Francois Vogel and he’s a French director.

A fun read and yes, I think it is Tivo proof, if anything is. 🙂

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